Christina Tosi is the founder, chef, and CEO of Milk Bar, whose inventive and nostalgic treats have fueled a national dessert empire with locations across the U.S. While known for its physical storefronts, Milk Bar decided to sell its products to a broader market at the beginning of 2020. Since then, Milk Bar has expanded into more than 10,000 stores, including Whole Foods, Target, Costco, and more. Hear how Milk Bar decided to diversify its product lines, what pivots it has made along the way, and why Christina viewed the aisles of the grocery store as her main source of inspiration from the beginning of Milk Bar’s creation.