Featuring Brittani Boice, Chief marketing officer, Team Velocity and Sharif Karmally, VP, global SMB marketing, Salesforce
Moderated by Ben Baer, SVP and executive editor, Inc. Custom Studio
Presented by Salesforce
Prompt engineering was a great investment – until it wasn’t. When you’re in hyper-growth mode, you can’t afford to invest in the wrong thing. But it’s challenging to predict which investments will endure, and which will be made obsolete by the next wave of innovation and foundation model improvements. In this session, learn what’s changing in AI, what’s now possible, and how entrepreneurs can build for rapid technological change. You’ll walk away with a framework for where to invest and how to build a competitive advantage that lasts.
