2:55 PM - 3:25 PM
The Art of Founder Storytelling
Presented by SolComms
Featuring Melissa Ben-Ishay, Co-founder and CEO, Baked by Melissa; Bruno Solari, Founder, SolComms and Kim Vaccarella, Founder and CEO, Bogg
The role of a founder has transformed in recent years. No longer just the operational engine of a company, today’s founders are also brand builders and growth catalysts. They leverage their personal story to connect with audiences, inspire loyalty, and drive business success. In this session, you’ll hear from founders who have grown massive social media followings and brought their brands to retailers nationwide – all by harnessing the power of their story.