1:00 PM - 1:30 PM

Female Founders: Moving the Goalposts

Speakers: Christy Keswick, co-founder, Good Sports; Jess King, instructor, Peloton and Sanja Komljenovic, founder and CEO, ONA Creative
Moderated by Chloe Aiello, staff reporter Inc.

From the WNBA to the NWSL to new icons like Caitlin Clark and Angel Reese, women’s sports have never been a bigger business than today, 53 years after the passage of Title IX, the law that prohibits sex-based discrimination in the workplace and which ushered in a new era of women’s participation in sports. The impact? A 2023 Deloitte survey found that 69 percent of women who earn more than $100,000 per year and are in leadership roles play competitive sports—and 85 percent of women who play sports say the skills they develop playing sports are important to success in their business careers. In this lively conversation, we’ll discuss the state of women’s sports, its future, and how this might shape—and be shaped by—female founders.

Jess King Sanja Komljenovic